Jan 14, 2023

Award-winning Curious Brewery adds Wild Beer Co Brands to portfolio

Curious Brewery, the premium brewer that was acquired by Risk Capital Partners in 2021, has reached an agreement to add Wild Beer Co to its specialist portfolio of premium and award-winning beers.

The acquisition will double the size of the existing Curious operation. Curious beers are brewed at their state-of-the-art brewery in Kent, where they have a current production capacity of 5 million pints per year and potential to expand upwards of 15 million pints per year.

Commenting on the acquisition, Curious Brewery Chairman Mark Crowther said: “We are delighted to be collaborating with some of the original team from Wild Beer Co to maintain the original innovative and creative spirit of that business. Adding their delicious craft beers to our stable of award-winning premium brands, Wild Beer Co’s range fits perfectly alongside our existing portfolio, delivering a range of interesting and differentiated beers.

“The Wild Beer Co acquisition brings a lot of positives including high-quality beers and distinctive brands, impressive distribution in both the on and off-trade, as well as a significant direct-to-consumer e-commerce operation.

“This new chapter for Wild Beer Co will bring some stability, placing the business on a sure footing.  For Curious, this is an important step in our journey to become one of the UK’s leading brewers of specialist, premium beer and ciders.”

Following the transaction, Wild Beer Co’s portfolio – led by flagship brew, Wild IPA – will sit alongside Curious’ premium English lager, Curious Brew which is brewed with Champagne yeast, and its award-winning Curious Session IPA and Curious Apple cider.

As well as listings in many hotels, bars and restaurants, the beers of the enlarged business are sold in Waitrose, Sainsbury’s and Majestic, as well as luxury department store Harrods and landmark venues such as The Royal Opera House.

Curious Brewery continues to be on the lookout for acquisition opportunities, targeting beer brands that will be complimentary to its existing portfolio.