Cruise.co.uk expands its online database by acquiring Cruisewall.co
LONDON, 28 NOVEMBER 2014 – Today Cruise.co.uk, the UK’s leading research site for cruises announces its investment in CruiseWall, an online aggregator of cruise content on social media.
Founded in September 2014, Cruise Wall is a new innovative online hub that aggregates, curates and streams the best industry content from multiple social networks. By eliminating the issue of network fragmentation, it brings consumers the latest cruise news as it happens all in one place through a visually engaging medium.
With 150 feeds from various cruise lines, journalists, travel agents and even competitors, Cruise.co.uk aims to use Cruise Wall as an extension to its other content of reviews, questions, photos, news and forum. Continuing in their efforts to offer all the information that people searching for cruises need in one place Cruise.co.uk will ensure Cruise Wall’s content is unfiltered, therefore reinforcing its reputation as the consumer champions for cruisers.
Cruise.co.uk will share development with Cruise Wall and provide investment and marketing support with the initial phase of integrating Cruise Wall into its own site over the coming weeks. For now it can be accessed at http://cruisewall.co/.
Seamus Conlon, Managing Director of Cruise.co.uk, comments on the investment into Cruise Wall:
“This is the first time anyone has tried to aggregate and create a searchable resource of all the social media content for a particular industry in one place. We saw the opportunity that Cruise Wall had developed and that it fitted well with our strategy of being the largest cruise research site.
‘‘We know that cruise enthusiasts have spent 575,000 hours researching cruises this year on www.CRUISE.co.uk alone, but they additionally spend time on social media looking at all the posts, tweets, news that the cruise lines, travel agents and journalists put on Facebook, Google Plus, You Tube, and Twitter. Cruise Wall constantly updates itself with cruise content from all social media making it the most up-to-date source for cruise news.’’
Matt Clemens // firstname.lastname@example.org // 0207 291 0230
www.cruise.co.uk is the UK’s leading online hub for news, deals & opinion in the cruise industry with over 500,000 email sign ups. www.cruise.co.uk provides live pricing and availability on its website for all of the UK’s favourite cruise lines as well as operating the largest cruise forum community with 85,000 members, who recognise www.cruise.co.uk as the first place to come to share their thoughts, recommendations and opinions on all things revolving around the cruise industry.
The business was set up 30 years ago and was voted the best cruise travel agent in the world for the fourth year in a row in 2014.
Risk Capital Partners, chaired by Luke Johnson, own the majority share of the company with Seamus Conlon and Andrew Gardner managing the business.